Project Overview
Acme Inc. has recently acquired a popular travel blog with significant organic traffic, boasting 100k visitors per month. Our aim is to transform the blog into a hub for travel suggestions by redesigning and redeveloping the existing site, which currently offers a poor user experience due to outdated design, disorganization, and lack of responsiveness on mobile devices. The existing website is built on WordPress, but we have made the decision to migrate it to Webflow.
Project Objectives
- Create an inbound source of leads
- Create trust through online presence
- Explain our services to our clients and how we can help them
Scope of Work
Design
- UX Design: Create seamless user experience that are aligned with the projects goals. Individuals and companies must have seamless experience to explore our services and convert into leads and clients.
- Content: Define site architecture and page content structure that reflects out customers’ intent to research and hire us as their legal representatives.
- UI Design: Create visual design that is aligned with our customer personas and our brand.
Development
- Web Development: Develop the visual design into a functioning and responsive website. Implement flawless technical SEO so that our customers can find as easily with search.
- Integrations: Integrate forms with our customer relationship management platform (Hubspot) and our office management software (Clio). Implement cookie consent if needed. Integrate GDPR-compliant analytics to track the website performance.
- Testing, QA and : Ensure the website is bug-free, fast and accessible.
- Management: Ensure the website is ****easy to maintain and update content.
Budget
The total budget for this project is $5000. We have allocated $3000 for design and content, and $2000 for development.
Timeline
We are aiming to launch the website in 1 month from the commencement of the project. We suggest the following time allocation: